ST. IVES SOCIAL
Our team developed a Social Media Brand Guideline for the St. Ives brand. The guideline established typography, color, illustration style, photography, and mediums. We created content using the guideline to establish a unique, cohesive online presence. Bright colors, hand drawn illustrations, and typography as well as clean photography brought the St. Ives ethos: Live Radiantly, to life.
PARTNERSHIP WITH BRIT+CO.
As part of an initiative to boost brand presence online we partnered with Brit+Co to create branded content for their site and social media channels. Brit+Co reaches over 10 million people a month, many of the brand’s target demographic. Through our partnership we lead the creative conception of the posts, working with both the St. Ives brand team and Brit+Co to ensure proper brand presence and high quality content.